Largest Cola soft drink company in the world, Coca-Cola decided to invest in coffee and on its machines as a way to further diversify its industry and market reach.
With the name already strong and tradition established all over the world, success was to be expected. And, in just a few months of launching, the coffees from the Coke machines are already considered, by many, the best in the world! So, keep reading and learn more about the coca cola canned coffee!
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Coca-Cola canned coffee
Don't feel bad if you didn't know that Coca-Cola makes the best-selling canned coffee in the world. After all, it is not even sold in the United States, much less in Brazil.
You can find Coca-Cola canned coffee in the 4 million vending machines across Japan, or in other countries in Asia. It was created by the Japanese subsidiary of Coca-Cola and was named Georgia, in honor of the company's home state. There he is considered one of the best coffees in the region.
There are about 30 varieties of Georgian coffee being sold in Japan, and of those about two-thirds are latte blends.
To buy Georgia coffee from Coca-Cola, you would need to travel to Japan, China, South Korea, Hong Kong, Singapore or several other faraway places. You might find the drink being sold on Amazon or ebay,
Coca-Cola coffee machines
In addition to canned coffee sold in Japan, Coke is investing heavily in coffee machines in the UK. It started with an investment made by the company in 2019, a coffee chain in the United Kingdom, the well-known Costa Café. Since then, the company has expanded across Europe.
Thus, observing the success, the company is thinking about expanding throughout the United States later this year. But, for that, the company concentrates its sales on the machine known as “Costa Smart Cafés”.
They will produce coffees in just one touch, without the need for an aide, serving 500 types of drinks, including iced coffees, hot coffees and regular fruit liqueurs. It is not known when they will officially be in the United States, but the places that will be made available are: hospitals, grocery stores and convenience stores.